Campaigns are increasingly tailoring their messages — and their funding requests — using massive databases of personal information about potential voters. Here are six variations of a Thursday night message from the Obama campaign, based on emails submitted by 190 recipients across the country. Click a tab to select an email. Then hover over the other tabs to compare your selection to the others. Related Story »
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People in our sample got this email
About This Group
| Subject Line | # Emails |
|---|---|
| Janet just found out | 151 |
| Janet from Accokeek | 3 |
| Meet Janet | 1 |
You probably don't know Janet from Accokeek, Maryland.
But you two could be having dinner with President Obama together sometime soon.
Janet was the first guest selected for the next Dinner with Barack. And we're counting down the hours until we draw the next name.
The second seat could be yours -- you'll be automatically entered when you donate $XX or whatever you can today.
Janet told us that when she donated $XX last week she was just trying to show her support for the President.
No one ever thinks they'll be picked until they are.
Take the chance. Chip in $XX or more today to be automatically entered:
https://donate.barackobama.com/The-Second-Guest
Thanks,
Julianna
Julianna Smoot Deputy Campaign Manager Obama for America
